I remember the very first time a client supplied me a case study writing assignment.
I was petrified.
It was early in my freelance writing career and I didnt even know what one looked like. I had a lot of concerns. What the heck is a case study? How extended is it? What is the format? How a lot do I charge?
I didnt have a clue.
Of course, these days, I know a lot more. A lot a lot more. In truth, I write dozens of case research for clientele every year.
Case research now rank high on my list of the most fascinating and profitable projects I manage. (Im sure glad that client provided me the job all these years ago!)
If youre unfamiliar with case studies, dont worry. Theyre really very simple. A case study is just a fancy name for a achievement story the tale of a happy customer and his or her encounter using a solution or service.
Lately, Ive noticed that a lot more and much more firms want case studies written, yet have difficulties discovering writers who can do the job.
That spells Opportunity for you and me.
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1. Case research are not challenging to write.
They are equivalent in style and format to a newsletter post. So if you can create one of those, you can write a case study.
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belief. Case studies are comparatively quick
Typically about 400-800 words in length. After youve gained a small knowledge, youll be capable to knock one particular off in significantly less than a day.
three. The formats are standardized
Unlike advertisements and direct mail, you wont get stressed out by possessing to come up with a dazzling new notion or killer headline. The fundamental structure of a case study is remarkably simple. All thats essential of you is to get the facts and create a great piece.
4. Case study writers are in demand
A lot more businesses are scrambling to get case research written right now than ever before. I cant give you an exact figure but, in my opinion, the demand for case study writers has improved significantly more than the past couple of years.
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Im not positive why, but couple of copywriters go right after this market. Some may not know it exists. Others may mistakenly consider that case research are dull or technical. Not true! Case study writing is storytelling. Its enjoyable.
six. Case studies pay properly
Surprisingly properly. Now you wont get the superstar prices paid to massive-league direct mail copywriters. But most customers do pay handsomely for case study writing. Earning $one hundred per hour is not an unreasonable expectation for an skilled writer. I know a lot of who earn a lot far more.
Appropriate now the case study marketplace is booming. Why not jump in and get your share of these fascinating and profitable writing gigs?.